Nepal Tourism Board Showcasing Nepal at MATKA 2026 in HelsinkiWednesday, January 7th, 2026

Nepal Tourism Board (NTB) is showcasing Nepal’s diverse tourism offerings at MATKA 2026 – the Nordic Travel Fair, taking place from 14 to 18 January 2026 at the Helsinki Expo and Convention Centre, Finland. The participation aims to further strengthen Nepal’s visibility and partnerships in the Nordic tourism market.

Nepal is represented through a 54 sq. m national pavilion (Stall No. 7m130), with the participation of nine Nepali tourism companies: Asian Adventure Treks & Expedition Pvt. Ltd., Himalayan Windows Pvt. Ltd., Snowy Horizon Treks & Expedition Pvt. Ltd., Goreto Treks and Expedition Pvt. Ltd., Earthbound Expedition Pvt. Ltd., Himalayan Guides Nepal Treks & Expedition Pvt. Ltd., The Everest Holiday, Queen Bee Travel Assistance, and Wonderland Travels Nepal.

The Nordic countries, including Finland, are important source markets for Nepal, particularly for adventure tourism, trekking, nature-based experiences, and sustainable travel. Finnish travelers have shown a consistent interest in Nepal’s Himalayan landscapes, cultural heritage, and authentic travel experiences, making Finland a strategically significant market within the Nordic region.

NTB Chief Executive Officer Mr. Deepak Raj Joshi stated, “MATKA provides a valuable platform to connect with Nordic travel professionals and consumers. Nepal’s participation reflects our commitment to promoting sustainable, experiential, and year-round tourism while strengthening long-standing tourism ties with Finland and the wider Nordic region.”

NTB officials are engaging in scheduled business meetings, destination promotion, and cultural performances at the Nepal pavilion, with support from the Finland–Nepal Friendship Association.

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